360Quadrants, the most granular comparison platform, has released a quadrant on Best Landing Page Builders to help businesses make quicker and more informed decisions. Quadrants are generated post analysis of companies (product portfolios and business strategy) and are updated every three months based on market and regional analyses and developments in the Landing Page Builders Market.
360Quadrants
conducts an in-depth SWOT analysis and accurately analyzes the companies
considered for evaluation. This helps service providers learn about new
opportunities and areas where they lag behind their peers. It also helps
clients choose the most appropriate vendor for their requirements.
Landing page
builders typically take the form of a SaaS
(Software as a Service) tool, which helps users create and modify all
landing page elements digitally. A landing page in digital marketing is a
single web page, primarily produced for a publicity or promotional campaign.
Categorization of Landing Page Builders
360Quadrants
evaluated more than 30 companies offering landing page
builder software services, out
of which, 18 companies were shortlisted and categorized on a
quadrant under Visionary Leaders, Innovators, Dynamic Differentiators, and
Emerging Leaders.
Hubspot, MailChimp, ClickFunnels, Unbounce, and Instapage have
been identified as Visionary Leaders, as they have established
product portfolios and a robust market presence & business
strategy. These vendors offer highly customizable and easily
deployable Landing Page Builder software for commercial
clients, which, when combined with their robust business strategies,
enables them to achieve sustained growth in the market.
Wishpond, Ontraport, AWeber, Agile
CRM, Brandcast, Shrotstack, and Kartra have been
identified as emerging players in the landing
page builders market. These companies are specialized in offering niche
and personalized solutions and services highly to their
clients and have also focused on completing acquisitions
and improving their sales abilities in numerous regions with an
aim to offer their integrated services to a wide range of clients.
Leadpages has been
identified as an Innovator, as the company has an
innovative portfolio of landing page builders
and the potential to build strong business strategies
for its business growth to be at par with leading companies in
the market. The company provides landing page builder software
offerings as per the demands of its customers.
Sendinblue, Landingi, Mailerlite, Moosend, and
TARS have been recognized as Dynamic Differentiators, as
they have strong portfolios of the best landing page builder solutions
and services and also have a widespread network of channel partners and
resellers to boost the deployment of their services across various
vertical markets.
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